Typical errors to steer clear of while joining the Indian market

For companies globally, breaking into the vibrant and diversified Indian market may be a lucrative endeavor. It is with difficulties, though. It’s critical to understand the common mistakes that might impede your progress in traversing this large and complex terrain correctly. This article will clarify the typical mistakes companies should avoid while targeting India, ranging from false beliefs about the market’s homogeneity to undervaluing the significance of cultural subtleties.

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